Quality and Quality nothing else (Part 3)

What is Duplicate content? And how you can avoid from it?

Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar.

However, few are not deceptive, for example; discussion forums, Store items shown or linked via multiple distinct URLs and , printer-only versions of web pages.

Anyhow, in some cases, contents are deliberately duplicated across domains in an attempt to manipulate search engine rankings or win more traffic. This type of practices not good for the website and the users, for instance; when a visitor sees substantially the same content repeated within a set of search results, visitor might ignore it, consequently you will lose a potential buyer for your site or services.

Search engines like Google, shows very unique results to its user in their SERPs. Therefore, if Google find any duplication it just ignores the pages from including in the SERPs. In some cases it sites are banned due to duplications in content.In the light of these notes webmaster should always take measures to avoid duplication.Here are few steps you can take to proactively address duplicate content issues, and ensure that visitors see the content you want them to:

• Consider blocking pages from indexing using robot.txt files to guide search engine to your preferred version of the content. For example, if you don’t want to index the printer versions of your site’s articles disallow those directories using expressions in your robots.txt file.
• Use 301 redirection in your .htaccess file, in case if you’ve restructured your site, to smartly redirect users, Google and other spiders.  
• Try to keep your internal linking consistent. For example, don’t link to http://www.example.com/page/ and http://www.example.com/page and http://www.example.com/page/index.htm.
• When you submit urls in any search engine, use Top Level urls.
• If you syndicate your content on other sites, search engine like Google will always show the version which is most appropriate for users in each given search, which may or may not be the version you’d prefer. However, it is helpful to ensure that each site on which your content is syndicated includes a link back to your original article.
• It is good practice to use 301 redirection to redirect http://example.com to http://www.example.com. However, at Google webmaster tools, you can tell Google, that how you prefer your site to be indexed: You can tell Google your preferred domain (for example, www.example.com or http://example.com).
• Avoid publishing empty page.
• Minimize similar content on various pages of a website.  

Duplicate content on a site is not actionable unless it appears that the intent of the duplicate content is to be deceptive and manipulate search engine results. In this case Google may remove your website. If your site has been removed from Google search results, review your site carefully and refurbish your content, then re-submit it to Google.  

Auto Installing viruses and other badware:

Sites that exploit browser security holes to install software (such as malware, spyware, viruses, adware, and trojans) are in violation of the Google quality guidelines, and may be removed from Google’s index.

 So, My dear readers, during all these three parts as I understand Google, I found that the updated quality contents are most important. And I am doing that with all of my websites. First of all check my business site LakhoSoft.com, search it using “search engine optimization service provider” keyword, and you will find my site floating between positon 2 to 5. Both of my websites still have no any noticeable link as far as Google is concerned, both sites are apearing in top 10 POS means it is because of the contents only. However, it is Fact that I need more links to maintain my position.

 We have proved that we know something about the Search Engines and as I mentioned that the Googles standards are are at such levels, that if some one target Google’s SERP’s only, I am sure his/her site will already be at top in other search engines. If you like our search engine optimization services and you want to try us please visit my search engine optimization services site lakhosoft.com or contact us at info@lakho.com